What Would You Like to Accomplish in San Francisco Real Estate with Kevin+Jonathan?
Kevin+Jonathan and Vanguard Properties — Your Trusted Real Estate Team
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Kevin+Jonathan: Your Partners in Exceptional San Francisco Real Estate. Trusted for 15 years, nearly half a billion in sales, ranked top in both performance and client satisfaction. Personalized outcomes, lifelong relationships, and smarter results.
We’re not your typical real estate agents. As long-time personal and ongoing business partners, we combine our diverse backgrounds with a shared passion for San Francisco real estate.
Our Backgrounds:
Kevin (originally from Iowa): Attorney, mediator, former reporter, grew up working in his family’s Chinese restaurant and helping with their commercial properties in Iowa. (Yes, the one in the middle). Also, love of design, graphic design, maker (woodworking/3D), drone hobbyist, calendar maker. HGTV and This Old House fan.
Jonathan (originally from the UK): Experienced ICU nurse, respiratory therapist, and paramedic. Sales experience in banking, real estate and insurance. Love of fine cars.
Together, we went from renters to proud San Francisco homeowners, undertaking a down-to-the-studs renovation of a house we bought at a garage sale (I think we will take the garage and house too).
Our Presentation Skills—Why We Stand Out:
Our listings and presentations set us apart thanks to Kevin’s keen design eye and meticulous attention to detail. Whether for buyers or sellers, we apply our motto—putting your best foot (or paw) forward—with standout elements such as next-level offer materials and exceptional listing presentations.
We are recognized for our:
Custom-curated buyer education materials, including our popular 5-PDF series for buyers and corresponding resources for sellers.
When working with sellers, Kevin creates tailored, adaptable preparation and marketing plans for each listing, leveraging trusted referrals, trade discounts, and providing client update videos throughout the preparation process.
Informative, engaging website and a highly popular YouTube channel featuring more than 1,000 video walkthroughs by Kevin with 4,000 subscribers.
Our Real Estate Practice:
As top-producing real estate professionals with Vanguard Properties, we were also devoted dog dads to Raffi, our beloved 14-year-old black lab, a career-change Guide Dog for the Blind. With more open houses and closings under his collar than many agents achieve, Raffi was an integral part of our team. His cherished reputation within the brokerage community continues to inspire us even after he moved on to the great living room couch in the heavens.
With hundreds of successful sales, a loyal network of clients, and deep respect from our peers, our expertise spans every kind of buyer and seller—from first-time homebuyers to seasoned investors. Known for our energy, warmth, and extensive market knowledge, we’re honored to be among San Francisco’s top 50 real estate agents.
At the heart of our practice is a steadfast commitment to our clients, fostering lasting relationships and consistently delivering outstanding results.
We approach every step with:
Thoughtfulness
Hard work
Humor
Support
To us, real estate is ultimately about people, relationships, fun, and unlocking true potential.
PROOF IN THE PUDDING
Why San Franciscans Pick Kevin+Jonathan for Real Estate
There are a number of reasons of why so many successful folks have hired Kevin+ Jonathan to buy and sell their properties in San Francisco. From dedication, experience, reputation, skill, expertise, trustworthiness, competence, knowledge, and loyalty among more. Here is just some of what we do:
Better Buying
Informed Buying with Heart:
Gain an edge with our deep understanding of market conditions, neighborhoods, and property types. We’re here to help you navigate potential pitfalls and uncover opportunities with empathy and warmth. Discover why so many trust us to guide them through one of life’s most important decisions.
Successful Selling
Maximizing Sale Prices with Strategic Preparation: We excel at maximizing sale prices by honing in on preparation, presentation, and targeted marketing while staying ahead of market trends. Our strong relationships and risk management ensure our approach consistently outperforms market expectations and comps, all while keeping preparation costs in check. Discover how we deliver exceptional results for our clients.
Sold by K+J
Confidence Earned: Explore our comprehensive list of properties we’ve successfully listed and sold, complete with context and insights. See what we currently have on the market and our recent successes. Discover why our track record speaks volumes.
Market Intel
Ever Dynamic, Highly Valued — Live Market Stats and Data: San Francisco’s housing market demands constant attention and expert analysis—something we do every day to keep you ahead in this ever-changing landscape.
YOU KNOW WHAT?
Knowledge Drives Everything We Do for Our Clients—let’s Get Acquainted
Buying or selling real estate is life-changing, which is why you deserve experienced, straightforward guidance. With two seasoned real estate professionals (and a well-versed dog who’s attended more closings than most agents), we bring the insight and confidence needed to help you make informed, rewarding decisions.
Let’s go over a quick overview of our core team members:
Kevin
Lawyer. Realtor. Trained Mediator. Former Reporter. Homeowner. Co-Dog Dad.
- After finding their house at a garage sale, oversaw an 11-month full renovation of it; still tinkers around the house to perfect it.
- Native Iowan, San Franciscan since 2004 via Berkeley, London, Oxford and St. Louis.
- Cantonese ability
- Design abilities (see this site, graphics, etc)
- The chatty one with the vision thing.
- BA, MA, JD
415.297.7462
Jonathan
Realtor. Notary Public. ICU/Critical Care Nurse. Respiratory Therapist/EMT, Paramedic. Banking. Real Estate Development. Homeowner. Co-Dog Dad.
- Top producer, who supported and endured that 11-month SF home reno and subsequent fine-tuning that still goes on to this day.
- Native Briton, San Franciscan since 2008 via Atlanta, Brighton and Belfast.
- The direct one who is always watching out for us, our clients and market changes.
- BSN
415.215.4393
Raffi
Real Estate Dog Extraordinaire. Conversation Starter. Listing, Calendar and Video Model. Was An Actual Dog.
- Had enjoyed the many spaces in the renovated home with yard perfect for playing catch and catching some sun.
- Marin County Native (Guide Dogs for the Blind, San Rafael), San Franciscan since 2010.
- The handsome, super soft and furry, four-legged one who is always watching out for comfort and treats. Was a thriving 14 years old when he left us for the last time.
Sorry, Raffi does not email, but you can see his work here
You
Buyer. Seller. First-timer. Seasoned Consumer of Real Estate. Natives. New-to-the-City. Transplants. Singles. Friends. More-than-Friends. Families. Companies. Trusts. Trustees. Developers. Owner-Occupiers. Portfolio Builders/Managers.
- Our clients come from all walks to life with a variety of professionals, circumstances, and experience.
We’ve created a helpful form that can let you tell us more about yourself and what your needs are; you can tell us as much or as little as you want. Access it here.
What Better Buying Means
Our approach to buying is anything but ordinary—it’s wide-ranging, comprehensive, and deeply committed. We’re here to provide a seamless experience, diving into every detail to uncover the full potential of each property. With us, you’ll find there’s always more than meets the eye.
Whether you’re looking for a condominium, single-family home, TIC, mansion, mini-mansion, or a two- to four-unit building, we’ve got you covered. From starter homes and forever homes to pied-à-terres and even vacant parcels, our buyer clients know they’re in expert hands. With Kevin and Jonathan, you’re working with approachable, engaged, and top-producing professionals—with a little extra support from Raffi, our happy, mellow, and friendly black lab.
Our Track Record Speaks for Itself
We know how to win and deliver results that make a real difference in our clients’ lives. With a smarter, detail-oriented approach, we help our clients succeed—even if they’re not the highest offer (though, of course, being the highest offer doesn’t hurt!).
Popular Destinations on Kevin+Jonathan.com (for Buyers)
Our metrics show these are some of the most popular pages on our site—aside from specific property listings or the ever-popular Raffi-related content (understandably!). Take a look through these pages to see why they’re so sought-after and why so many buyers turn to Kevin+Jonathan for their real estate journey.
About Our Neighborhoods
In San Francisco, where beach-front property isn’t always the priciest, an impressive variety of communities fit within just 7 x 7 miles. Join us for a realtor’s perspective as we take you through the city’s unique neighborhoods, each with its own character and charm.
About Condos
Condos are the most dynamic and diverse property type in San Francisco. Forget the images of golf course townhomes, your great aunt’s retirement condo in Boca, or that Chelsea pied-à-terre. San Francisco’s condominiums offer a unique mix of architectural styles, amenities, and locations. We explore what makes each one distinct and why they’ve become such a staple in the city’s real estate landscape.
On Disclosures
Whether you’re buying or selling, disclosures are essential documents that provide critical insights into a property. We’ll walk you through what to look for, what should be included, and how these details can impact your decisions.
About Financing the Purchase
While not everyone buys their home in cash, a traditional 30-year fixed-rate mortgage isn’t always the best fit either. We dive into the essentials of mortgage options in San Francisco, sharing tips and strategies to help you navigate the lending landscape—especially in today’s world of fluctuating interest rates. Financing can be complex, but with the right guidance, it doesn’t have to be daunting!
About Tenancy in Common Units (TICs)
Not a health concern or a nervous tick—TICs are a unique, quasi-condo property type that evolved as a response to San Francisco’s restrictions on condominium conversions, aimed at protecting tenant housing. While some TICs may eventually convert to condos, the question remains: are they a solid investment? We’ll explore the pros and cons of this distinct property class so you can make an informed decision.
About Buildings + Building in SF
San Francisco properties come in all shapes and eras—from charming 1880s Victorians to sleek 1980s builds and modern 2018 designs. (Worry not; we haven’t hit 2080 yet!) We’ll guide you on what to consider when buying here, including whether to go for a “flipped” home or even tackle a flip yourself. We also demystify why every “old” house isn’t necessarily from 1900.
Are you paying for someone else’s choices in colors and finishes, or would you prefer a blank slate? And if you’re up for a renovation, what does that mean in one of the world’s most expensive cities to build in? We’re here to help you explore these questions so you can make the right decision for you.
Property Walk-Through Videos
While not technically part of this site, Kevin’s 780+ YouTube walk-through tours (typically in 1080 HD or 4K) offer a unique perspective on San Francisco real estate. With over 1 million hours viewed and more than 3,200 subscribers, these candid, real-world videos let you explore properties as if you were there, seeing each space from Kevin’s point of view. Dive in and experience what could be your next home—from every angle!
Invaluable Feedback As You Consider Your Most Valuable Purchase
There’s nothing more rewarding than knowing we’ve not only done our job well but have also positively impacted lives. What makes this even more satisfying is the diversity of our client base. From an architect and a retired civil servant to young parents, a retired tech innovator and grandparent, a developer, and a would-be real estate mogul, our clients come from all walks of life. They are young, older, middle-aged, and represent a rich tapestry of backgrounds, races, and circumstances. Yet, they all share one thing in common: the successful results Kevin and Jonathan were able to deliver.
“Kevin and Jonathan are a fantastic team. I found them via Yelp and, for once, the superlative reviews were accurate.”
“Step by step they guided us through the process and advised us on how best to proceed. Most of all their encouragement is probably what kept us in the game that otherwise I thought we could not have won.”
“Thank you for bringing decency to an otherwise shoddy industry.”
“It’s hard to describe how good of an experience it was to work with Kevin and Jonathan — they’ve completely changed our opinion of how great real estate can be.”
“We had a wonderful experience working with Kevin, Jonathan, and Raffi. We have and will continue to recommend them to anyone who is looking to buy or sell a home in the Bay area. We were first-time buyers and because of their expertise and support, we’re able to get our dream first home!”
“If I could give more stars I would.”
“Having Kevin and Jonathan as guides through the SF real estate market is a true win. Their expertise and knowledge in navigating housing and neighborhood options, complex processes and paperwork is bar none.”
“They are so positive, energetic and fun, that the whole experience working with them is a joy! ”
Our Instagram Feed
Our Latest On YouTube
Subscribe to our channel today where you’ll find an array of property tours featuring homes listed and sold throughout San Francisco by our team at Vanguard Properties. With more than 1 million hours watched and over 3,200 subscribers, our channel’s reach is entirely organic—a testament to the genuine interest in our content and Raffi’s appeal. Each video gives you an in-depth look at the property’s features, layout, and atmosphere, allowing you to experience the space as if you were there.
A Newsletter You Actually Want: In the Know
What do an average of 700 private subscribers know you don’t know about San Fransisco’s housing market? A lot.
Learn the behind-the-scenes stories of how properties actually sell — were there multiple offers? Why did one offer win against the other? That and our perspective on trends, recent real estate data and exclusive ‘coming soon’ listings by subscribing now.
“I love the style of your newsletter! It is so informative and fun. I love to see what’s happening in my neighborhood too.”
Property Search via the MLS
Use our link to the MLS to find a property on the market
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Hello, It’s Kevin and Jonathan here
Strategic. Insightful. Detail-Oriented.
For Kevin+Jonathan, smarter selling means crafting a tailored, high-impact approach for every client, leveraging deep market knowledge, sharp negotiation skills, and thoughtful property presentation to ensure maximum value.
When you hire Kevin+Jonathan, you’re getting the real deal—two co-equal, top-producing agents personally involved in every step of your transaction (no junior team members here). Since our business began, we’ve achieved exponential growth year after year, navigating all market cycles, including the challenges of the pandemic, and continuing to thrive.
What Smarter Selling Means to Kevin+Jonathan and Their Seller Clients
Our listings stand apart, with meticulous attention to detail and strategies designed to attract the best buyers. From stunning photography, engaging property videos, and immersive 3D/virtual tours featuring Mr. Raffi, to expertly crafted design and bespoke signage, we create memorable property experiences that resonate. Our mastery of both in-person and online marketing channels allows us to consistently deliver record sale prices for our clients, showing the power of smarter selling.
Our listings are unlike any other, with meticulous attention to detail, context, and strategies designed to attract the best buyers. We create memorable property experiences using a range of tools, including stunning photography, engaging property videos, and vital 3-D/virtual tours—all featuring our beloved Mr. Raffi. Combine this with excellent design, bespoke signage, and mastery of both in-person and online marketing channels, and it’s clear why we regularly achieve record sale prices for our clients.
The Big Overview of Selling a Property Well in San Francisco
Putting Thought into Action: Starting the Listing and Pre-Planning
The Initial Meet and Greet
We might start with a call, zoom call, or otherwise, but then it will come time for a face-to-face meeting to tour the property, understand your goals and discuss the best strategies tailored to your needs. We’ll review comparable sales to see where your property stands—and how we might aim to outperform them.
GOAL: A signed listing agreement, ready to move forward.
Preparation. Preparation. Preparation. Getting Everything Ready: Disclosures and Pre-Marketing
Pre-Launch Preparation
Before officially launching, while awaiting photos, video, 3D tour, floor plans, and printed materials, we focus on fulfilling California’s disclosure requirements. This includes coordinating pre-sale inspections to ensure everything is in order.
GOAL: By the time of the first public showing and MLS debut, we’ll have a complete disclosure package ready, and the property will shine for open houses, broker tours, and private showings.
Showing Off: Open Houses and Affirmative Marketing
Crafting a Curated, Inviting Space
Our approach to showcasing your property goes beyond standard open houses. Through targeted, affirmative marketing, we create a lasting impression that resonates with the right buyers.
We specialize in creating spaces that are welcoming, inviting, and engaging—designed to make people want to see them in person. From a strategically set list price to special events and pre-scheduled showings, we have a range of tools to maximize interest.
We make it easy for trusted agents to bring their clients, and for vendors to address any maintenance needs. Once inside, visitors will find thoughtfully placed, sometimes cheeky signage, simple lighting controls, and printed materials (or, as we like to call it, “shameless propaganda”) that tell the story of the property.
Bringing it Home: Escrow and Closing
Bringing It Home
Once an offer is accepted, we coordinate with buyer brokers, buyers, escrow, lenders, appraisers, and anyone else involved—be it HOA managers, TIC attorneys, or estate lawyers—to guide the sale smoothly to closing. This is the critical phase where deals can be made or broken, and our experience, guidance, and perspective are essential to ensuring a successful outcome.
GOAL: A closed sale with happy parties on all sides.
With our expert guidance, we help you prepare your home to stand out, maximize its value, and achieve the outstanding results our clients have come to expect.
Ready to Meet A Changing Market
Having honed our skills during the lean years following the Great Recession and the rapid shifts after the Pandemic, we’re uniquely equipped to guide you through San Francisco’s ever-evolving housing market. With a blend of enthusiasm, perspective, and empathy, we’re committed to helping you achieve the best possible outcomes—no matter the market conditions.
“Nobody in the business works harder than you guys.”
“From the beginning stages of brainstorming ideas, to the execution and final sale, Kevin and Jonathan were with us every step of the way. They knew exactly what needed to be done and who to talk to, whether it be design, painting, hiring contractors or staging. They had a wealth of resources, all extremely skilled and competitively priced.”
“We were floored at the result you got us. We had an idea but this is something else. Where do I sign?”
“You guys are just first-class agents, which made the difference. I knew we could trust you and your disclosures were so thorough and right-on.”
“You guys always prepare and present your listings so well it’s not fair to other agents. Your clients are so lucky to have you because you so do so much for them.”
“I must say that your entire property from stem to stern, showed Spectacular! Everything was extremely well balanced — the pictures, art work, mirrors, window treatments, lighting fixtures, interior & exterior paint jobs, back yard, and the total ambiance that the two of you created in your presence with your cordiality & friendly personalities, made this one of the best open house presentations that I have ever experienced in 40 years as a Realtor!”
“Kevin brought his natural talent for home improvement to modernize the unit and emphasize its unique features (within our budget!). We were also impressed with the staging, photos, and other marketing materials they prepared for the sale. Even hit with some turbulent roadblocks (stay-at-home order and market disruptions), the duo stayed on top of events and adjusted their workflow as needed. They updated us regularly on any interested buyer and market updates, and there were responsive with our questions or concerns (even outside business hours). In the end, Kevin and Jonathan helped us reach a great offer despite the unprecedented global circumstances.”
Live Sales Data: Median Sale Price
Live Sales Data: Days on Market
Live Sales Data: Active Inventory
THE FULL SPREAD
Success Pinpointed
While it may be hard to pinpoint where success originates in a place like San Francisco, it is easier to pin point where our clients have been successful as these places tend to have addresses. Take a look at where our clients have succeeded in our years of practice.
What Will Your Story Look Like?
Start this significant life change by contacting Kevin+Jonathan now. We are committed to getting you the right outcome at the right time, but we should get started sooner rather than later.
