Kevin+Jonathan In and On the Media

Kevin+Jonathan on the media

SAN FRANCISCO CHRONICLE Q+A

The San Francisco Chronicle asks expert area realtors questions every week for their Sound-Off segment found in its Sunday Real Estate Section. The online counterpart appears on SF Gate. We’ve been asked to contribute and do so fairly often, which is what you're seeing here.  

Q: When do you recommend staging and when is it unnecessary?

A: A good stager’s art will capture and appeal to the best possible buyers on a visual, visceral, and emotional level. Virtual staging isn’t enough, and you don’t want to be there for the letdown that a buyer would certainly have when discovering the home they’ve seen online is nowhere like what they imagined.

Sure, hiring a gifted designer and stager to transform your vacant property may seem expensive — why can’t I just buy a couch myself you may ask — but it is an essential ingredient in achieving a successful sale. Besides, staging is usually all-compassing because you’ll get the couch, the rug, the bedding, the art, and all that moving.

Staging will show people how they can change their lives by living differently and better than they do now. We cannot underscore how important this really is; forgoing staging runs the risk of costing far more than a staging fee with a reduced sale price.

We work many of San Francisco’s best stagers and designers as we collaborate with each of them on paint colors, art, furniture pieces but will also add our own personal touches like fresh flowers, scented candles, and high-end accessories to make a property that much more appealing.

The online and print versions of this was published on May 23, 2021. Find the online version here.

Staged Homes vs Unstaged Homes
The difference home staging can make is transformative and something virtual staging can't mimc.

For More Sound-Off Snippets...

 

Now Selling: 234 Eureka Street, San Francisco, CA Listed by Kevin Ho + Jonathan McNarry, Vanguard Properties, MLS 424030585

Explore 234 Eureka Street, San Francisco – A meticulously renovated Queen Anne Victorian home listed by top real estate agents Kevin Ho and Jonathan McNarry of Vanguard Properties. This exquisite property features four bedrooms, 3.5 bathrooms, and one-car garage parking spread over three spacious levels. Situated on an extra-deep parcel in a prime San Francisco location, the home boasts a coveted three-bedroom, two-bathroom upper sleeping level, two living areas, and a chef’s kitchen equipped with a large island and luxurious finishes. Modern amenities include solar panels, radiant floor heating, and a beautifully landscaped garden with slides and two decks, making it an urban oasis. Built in 1904 and extensively updated in 2017 and 2024 with permits, 234 Eureka Street represents the finest in San Francisco living. Discover more about this stunning property at www.234-Eureka.com. MLS 424030585.

On ABC7 KGO About SF's Sort of Come Back (March 2024)

Watch Kevin Ho talk about how San Francisco’s housing market, an indicator of so much in the city from confidence and wealth, is starting to reflect the very real prospect that there may be a post-Pandemic recovery starting with increased open house traffic and quicker sales.

What to Know About Condo and HOA Documents

Property disclosures are vitally important part of buyer diligence in San Francisco especially with condominium purchases. Kevin Ho and Jonathan McNarry, top real estate agents with Vanguard Properties, discuss what you should look for.

Sold: 1264 Church Street, San Francisco, MLS 423910006 Listed By Kevin+Jonathan

1264 Church Street, San Francisco, a sunny, top-floor, 2-bed, 1-bath, 1-car parking garage space with ±1,284 sqft (per LiDar) as listed by Kevin Ho and Jonathan McNarry of Vanguard Properties. SF MLS 423910006. www.1264-church.com At the heart of this stand-out property is the newly renovated chef’s kitchen (designed for cooking classes and entertaining), the new bathroom, new, in-unit laundry, new stainless appliances, dual pane windows, wood floors and designer lighting. Combined with its 1935 Spanish-revival heritage in a sought-after Noe Valley location, 1264 Church is exceptional.

SF Chronicle: State Farm Leaves California

Kevin Ho and Jonathan McNarry, top real estate agents of San Francisco’s Vanguard Properties, talk about a big change to the real estate market in California with State Farm and insuring California homes.

SF Chronicle: All-Cash vs. Financed Offers in 2023

Cash vs. Mortgages in San Francisco — which is more popular in San Francisco’s housing market? Kevin Ho and Jonathan McNarry, top-ranked real estate agents at Vanguard Properties, explore showing that financed offers account for more than half of all reported purchases for the past 5 years.